LKW Walter established a partnership with IMTRON, a subsidiary of the MediaMarktSaturn Group, to transport items between Germany and Italy via rail. These services were previously carried out on the road. The main reason behind this shift to rail, as LKW highlighted, is the “higher supply chain stability over the Brenner Pass”.

Goods stored in cranable trailers are put on the train at the rail terminal and reach Italy. From there, they are moved to the road for last-mile services. By transferring these goods on the rail, the two companies expect to save 919 kg of CO2 per trip. The goods will leave from Hannover and will reach Verona, in the Italian northeast, and Bari, in the south.

IMTRON is the company in charge of production and sale of four brands that are part of the MediaMarkt portfolio: KOENIC, PEAQ, ok., and ISY. KOENIC focuses on the house appliances sector while PEAQ specialises in consumer electronics. Ok. develops cheaper electronic devices and house appliances. Finally, ISY produces higher-end mobile accessories.

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