Smiles all round as GBRf appoint social media brand ambassador

Francis Bourgeois, the TikTok star and permanently enthusiastic railway enthusiast, has been appointed brand ambassador to the UK operator GB Railfreight. The company are hailing the agreement as a step forward in relations between the social media generation and the rail freight industry. The promotional tie-up is initially for a year.

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Author: Simon Walton

Simon Walton is RailFreight's UK correspondent.

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Smiles all round as GBRf appoint social media brand ambassador | RailFreight.com

Smiles all round as GBRf appoint social media brand ambassador

Francis Bourgeois, the TikTok star and permanently enthusiastic railway enthusiast, has been appointed brand ambassador to the UK operator GB Railfreight. The company are hailing the agreement as a step forward in relations between the social media generation and the rail freight industry. The promotional tie-up is initially for a year.

Do you want to read the full article?

Are you already a member?

Log in

Having problems logging in? Call +31(0)10 280 1000 or send an email to customerdesk@promedia.nl.

 

Author: Simon Walton

Simon Walton is RailFreight's UK correspondent.

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